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    HWAIW - Eine kommentierende Einführung ins Marketing
    ingowebecke
    • 17. Dez 2020
    • 1 Min.

    HWAIW - Eine kommentierende Einführung ins Marketing

    Dieses Buch ist kein übliches Lehrbuch zum Marketing. Es ist eher Kommentar als Nachricht, eher Wochen- als Tageszeitung, eher...
    25 Ansichten0 Kommentare
    Perspektive bestimmt die Erkenntnis - oder warum manchmal ein Blick vom Mond hilfreich ist
    Helmut Schneider
    • 26. Nov 2020
    • 3 Min.

    Perspektive bestimmt die Erkenntnis - oder warum manchmal ein Blick vom Mond hilfreich ist

    Waren Sie schon einmal im Museum? Eine dumme Frage - jeder war irgendwann schon einmal in irgendeinem Museum! Diese wundervollen Orte des...
    30 Ansichten0 Kommentare
    Strategisches Marketing - der Klassiker NEU!
    ingowebecke
    • 1. Okt 2020
    • 1 Min.

    Strategisches Marketing - der Klassiker NEU!

    Was macht eine Marketing-Strategie aus und wodurch unterscheidet sie sich von Unternehmensstrategien? Der Marketingnavigator des...
    33 Ansichten0 Kommentare
    MOON_Rocket - Fragen ans Universum
    ingowebecke
    • 4. Sept 2020
    • 1 Min.

    MOON_Rocket - Fragen ans Universum

    Mit dieser Beitragsreihe möchten wir neue Denkanstöße und innovative Impulse in den Bereichen Strategie, Marketing und Digitalisierung...
    28 Ansichten0 Kommentare
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